Program-Level Public Information and Outreach Examples
Program-level public information and outreach is important to drawing attention to the safety and mobility issues in work zones and encouraging drivers to be vigilant while driving through work zones. While several States have their own work zone outreach programs, there are also various programs available at the national level.
- National Work Zone Awareness Week
- FHWA-Developed Resources
- Videos and Public Service Announcements
- Examples of State DOT Outreach Campaigns
- Additional Program-Level Public Information and Outreach Resources
National Work Zone Awareness Week
Held annually, National Work Zone Awareness Week is designed to bring national attention to motorist and worker safety and mobility issues in work zones.
FHWA-Developed Resources
- Work Zone Safety Brochures – produced by the FHWA Office of Safety
Videos and Public Service Announcements
- FHWA Work Zone Safety Videos – These videos remind drivers to "stay alert, stay alive" in work zones.
- Florida DOT Public Service Announcement - Developed for National Work Zone Awareness Week 2008, letting people know that "Work Zone Safety - It's Everyone's Job." This PSA was aired for 90 days statewide starting in April 2008 through an agreement with the Florida Association of Broadcasters.
- North Carolina DOT Educational Videos and Public Service Announcements - Includes videos on driving safely in work zones, including a video targeted to truck drivers called, "Under Construction: Trucking in the Work Zone."
- Texas DOT Public Service Announcements - Several work zone safety videos created for television broadcasting in both English and Spanish.
- Texas DOT YouTube Channel - Includes numerous work zone safety videos, including "Don't Be a Statistic", which focuses on the fact that 4 out of 5 fatalities in Texas highway work zones are drivers, and "Work Zone Safety - What One Thing?", which has several construction workers describing the one thing they want drivers to do when driving through work zones.
- Virginia DOT Work Zone Videos - Several videos, including stories from VDOT workers and a Virginia State Trooper about their experiences working in work zones.
- Washington State DOT Work Zone Awareness Video - 2012 work zone safety and awareness video.