Public Information and Outreach Strategies

Work zone public information and outreach can occur at both the program-level and the project-level. Both are important to enhancing safety and mobility in work zones.
- Program-Level Public Information and Outreach Examples - Program-level strategies are used to raise general awareness about motorist and worker safety and mobility issues and the need to be vigilant while driving in work zones, and are not geared toward a specific project.
- Project-Level Public Information and Outreach Examples - Project-level strategies are used to communicate with road users, the general public, area residences and businesses, and appropriate public entities about a specific road construction project and its implications for safety and mobility in the area.
National Work Zone Awareness Week
Each year in April, National Work Zone Awareness Week (NWZAW) is held to bring national attention to motorist and worker safety and mobility issues in work zones. Since 1999, FHWA has worked with the American Association of State Highway and Transportation Officials (AASHTO) and the American Traffic Safety Services Association (ATSSA) to coordinate and sponsor the event. Over the years, other transportation partners have joined the effort to support NWZAW. In addition to a National event conducted each year, many States host their own NWZAW events.